The socks online market
Clothing is the product category with the largest and fastest growth in the online market and socks are also benefitting from this trend.
This surge in the global socks online market is due to two factors: although socks are basically a consumer product, they have become fashion accessories thanks to product development, diversification and marketing, no longer operated only by shops but also from the online market. The second factor is the growing demand for high-quality socks, which has led to a segmentation of the market in which many new players have entered.
The buyer can choose between four great styles of socks, which have been created thanks to the fashion trend, which has moved the men's sock from a normal and necessary item of clothing to a refined and distinctive accessory:
- Basic style, which combines the simplicity of design with the pure and simple functionality of clothing.
- Casual style, for those who play sports, those who dress informally and are also attracted to colored socks with bizarre patterns.
- Urban style, for those who want to be contemporary and trendy.
- Dressed style, for those looking for the highest quality, is the band of luxury and refined socks, to be worn with a classic or elegant dress.
At dstinctive we offer our own "distinctive" style in which customers can find trendy, contemporary, and at the same time informal and colorful socks.
Today the e-commerce market rewards product quality and differentiated niches which we support offering a unique personalized product and the highest quality made in Italy.